This recognition was for ‘Everything is NOT Awesome’, made for Greenpeace, and ‘Most Shocking Second a Day’, made for Save the Children. Don’t Panic was the only agency to be honoured twice, apart from advertising giant AMV BBDO.
In a landscape cluttered by charity advertising [Most Shocking Second A Day] stood out from the crowd and clearly struck a chord with the public.
Check out the videos here:
Best Video 2014
Best Charity Ad 2014