Google Arts & Culture

Signs of Change

We celebrated 100 years of female suffrage

  • Challenge

    Promote the new statue of Millicent Fawcett – the first ever of a woman in Parliament Square – while appealing to a youth audience.

  • Insight

    This important historical moment is not something that has been properly discussed by influencers with millennial appeal.

  • Solution

    Bring the past and the future together by having influencers and members of the public show us how far we’ve come – but also how far we still have to go.

Results

  • Used as key content
    across all press and media by both Google and the Mayor of London
  • Featured on David Reviews
    the highly regarded advertising platform
  • Used as a legacy piece
    in the Google Arts and Culture archive