People
Joe Wade
Co-Founder & Managing Director
BIO
I am a BAFTA-winning writer, satirist, campaigner and founder of the creative agency Don’t Panic. My work always aims to get causes and issues in front of new audiences in ways that surprise, entertain and engage.
OTHER BIO
I was friendly with Banksy before he became really successful.
Jane Marshall
Client & Commercial Partner
BIO
10+ years at Don't Panic and prior to that 20+ years working with clients in virtually every sector at agencies ranging from advertising, branding, employer marketing and contract publishing. And even a few years off clientside for good behaviour!
OTHER BIO
At 13, for a dare, I entered a competition to be the UK's youngest rally driver. I was the only girl to enter and I couldn't even drive. And no, after only two lessons in Crystal Palace car park, I didn't win but I didn't come last!
Rodney Bailey
Finance & Operations Director
BIO
I have over 30 years of experience as a finance professional and have worked for the last 15 years for creative agencies.
OTHER BIO
I've performed on a West End stage…..very briefly.
Georgia Williams
Head of Client Service
BIO
Georgia has been in advertising for 10 years, and has a wide range of experience across brand, booze, retail and FMCG clients. However after joining Don’t Panic four years ago, she has found her passion, working closely with the talented DP Team to create award winning campaigns for clients such as WaterAid and UNHCR.
George McCallum
Acting Executive Creative Director
BIO
My path to Creative Director began with an internship at Don't Panic where I employed the help of a giant shoe to get my foot in the door. Nine years later, I'm a Creative Director here, with a bunch of experience working with charities, NGOs, and clients who just want to make the world a better place. Creating multiple award-winning projects that span disciplines of film, social, digital and real-world stunts.
THE OTHER BIO
Outside of work, I have an obsession with food which has snowballed over the past year into a side hustle. From cakes in the shape of ashtrays, school diner-themed supper clubs or sending out tins of spam in the post (spam mail).
Georgia Stephenson
Associate Creative Director
BIO
I have 8 years of experience in ad-land working on clients of all shapes and sizes. I launched a chart-topping podcast for Samsung before coming to Don't Panic where I have worked on many award-winning campaigns.
THE OTHER BIO
Outside of the 9-5, I curate exhibitions and events with emerging artists and am a founding member of a collective and gallery space in Deptford, London.
Jenn Houlihan
Executive Producer
BIO
11 years spent solving production riddles; from production company to full-service agency to the small & independent.
OTHER BIO
Can sail (level: poor). Can throw a bowl (level: OK). Can sew (level: good). Can do twenty things at once (level: exceptional).
Alex Tilley
Senior Account Director
BIO
I have worked on a number of award-winning campaigns for many cause-related clients including WaterAid & Tearfund. As a Don't Panic 'old timer', I have a very good understanding of the Don't Panic processes inside & out!
OTHER BIO
I'm a black belt in Karate and can (just about) break a wooden board in half.
Zara Bennett
Senior Creative
BIO
I've worked in the industry for 9 years across varying projects. I started by working in a production company in Manchester and then, when brands saw the potential in social media, I moved over to digital. Before long, I had my sights set on London where I've worked as a creative ever since.
OTHER BIO
I have a pretty good golf swing (if I do say so myself).
Rheia Chand
Account Director
BIO
With over 5 years of industry experience, I bring a wealth of expertise across brand, retail, and purpose-led clients. At Don't Panic I've had the privilege of contributing to award-winning campaigns, notably for esteemed clients such as Shelter and Barnardos.
OTHER BIO
Believe it or not, I have a pigeon phobia! Yes, those seemingly harmless birds manage to send shivers down my spine. Spotting me on the streets might provide some entertainment, as my reaction to encountering these creatures typically involves a comical display of frantic running!
Ada Rose
Senior Creative
BIO
Artist, five-time BAFTA-winning writer-director, expert in co-creation, representation and inclusivity.
OTHER BIO
My favourite kind of tree is the oak tree, because it supports over two thousand different forms of life.
Katie Richardson
Midweight Design & Art Director
BIO
I studied Graphic Design at Kingston University, where I solidified my liking for design, art direction, and everything in between. This led me to my first venture into the creative industry, joining a design agency in Barcelona during my Erasmus year. After returning to the UK and completing my degree, I explored various opportunities in London’s creative industry. This is where I found an internship at Don’t Panic, and I haven’t left since.
OTHER BIO
I was the biggest baby ever to be born in Kingston Upon Thames Hospital, weighing 12lb 9oz (and a month early).
Ben Howell
Junior Creative
BIO
After a whirlwind stint at a creative agency in Berlin, dabbling in theatre and graduating from Kingston School of Art I then landed an internship here at Don’t Panic. My curious mind, political disposition and chokehold on AI saw me progress to a Junior Creative.
OTHER BIO
Some people think I'm a conspiracy theorist. But no one knows what I think thanks to my trusty tinfoil hat.
Umarah Arif
Finance and Admin Assistant
BIO
Finance and Accounting graduate with over 5 years experience working in creative and advertising agencies.
OTHER BIO
I am a mum of 2, who has recently ventured into the world of crocheting.