• Trueview

    Tinder in Real Life!?

Problem

Low acquisition in a crowded market.

Insight

Those in search of a relationship resent the gamification of modern dating apps.

Results

2m+

Total Views

25k+

Engagements

2%

Engagement rate

Solution

We unleashed the dick behind the pic to capitalise on the discrepancy between online and offline dating. By bringing your dating app disasters into the real world, we showed that we should think before we act online.

More Work