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Category: Video

WE GOT LONDONERS TO DRINK DOGS’ MILK?!

WE GOT LONDONERS TO DRINK DOGS’ MILK?!

In our latest video ‘Could you stomach this?’ with PETA UK we pulled one of our classic prank/stunts to point out that drinking the milk of another species is just, well, naaaasty. We organised a focus group for “Barker’s Farmhouse Milk”, get it, “Barker’s”, and handed out some tasty samples of a new milk brand.…

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The game show that asks the public if they are ‘FIT4WORK’

The game show that asks the public if they are ‘FIT4WORK’

I, Daniel Blake is Ken Loach’s Palme d’Or winning humanist masterpiece. Set  in the North East of England, Daniel needs help from the State for the first time ever following an illness. He crosses paths with a single mother Katie and the two find themselves in no-man’s land caught on the barbed wire of welfare…

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The Little Project that Smashed Big Benchmarks…

The Little Project that Smashed Big Benchmarks…

Earlier this month it was time for children all over the UK to head back to school, and that meant it was time for us at Don’t Panic to join them, not literally, but by getting our thinking caps on for a slightly experimental social campaign. Teaming up with Save the Children, we aimed to…

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Experiencing Blind Ambition with Paralympian Libby Clegg

Experiencing Blind Ambition with Paralympian Libby Clegg

Every hour another person in the UK loses their sight .. but they don’t lose their ambition. Our new video made in collaboration with Guide Dogs UK gives audiences a binaural insight into what it is like to grow up blind.     Asking audiences to use their headphones and close their eyes, we follow…

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Where would you be without an education?

Where would you be without an education?

Education. It’s something the majority of us take for granted. Reading…writing…counting, are processes ingrained in our day to day lives. But what if you just…forgot? What if a doctor could no longer read the label on a medicine bottle? What if a teacher could no longer recite the alphabet? Or a playwright no longer read…

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Billion Dollar Shave Club

Billion Dollar Shave Club

So…shaving. Most of us tend to find shaving a personal topic of discussion and something you would generally avoid talking about. But Dollar Shave Club (DSC) has brought our grooming habits to the forefront of many conversations whilst gaining a $1 Billion acquisition by Unilever. Back in March 2012, the subscription razor service uploaded its…

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Still the most shocking second a day

Still the most shocking second a day

We released the  sequel to our multi-award-winning, globally viral Most Shocking Second a Day video. Since the original was released about 470,000 deaths have been caused by the Syrian civil war. 11.5 percent of the Syrian population has been wounded or killed since 2011, when the conflict began. 13.5 million Syrians are in dire need of…

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Liberty Human Rights: Show Me Yours

Liberty Human Rights: Show Me Yours

It’s been a few days now since ‘Show Me Yours’, the film we created for Liberty Human Rights, was released and it has collectively captured the attention of over 400K people. ‘Show Me Yours’ brings home the true scale of the snoopers’ charter and what it means for us and our privacy in a lighthearted…

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Ernie Els or Happy Gilmore in Disguise?

Ernie Els or Happy Gilmore in Disguise?

“That’s your home! Are you too good for your home? Answer me!!” What would you rather do, watch paint dry or the Golf on TV? If you asked me a week ago I would have gladly said watch paint dry. But today, I could be persuaded to watch golf if it was either Happy Gilmore…

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