Month: March 2014

Latest News

WWF adopt a polar bear - donation error

#NoMakeUpSelfie Campaign Donation Errors

25 Mar 2014

The #NoMakeUpSelfie trend that has surged through Facebook and Twitter, resulting in over £2m being donated to Cancer Research seems to have backfired with users donating thousands to Unicef and/or enquiring to adopt a polar bear instead. Users who accidentally sent ‘DONATE’ rather than ‘BEAT’ to 70099 donated money to Unicef instead of Cancer Research…

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Save Syria's Children


06 Mar 2014

Yesterday, international children’s charity, Save the Children released the video titled ‘Most Shocking Second a Day Video’, which we produced. Filmed in the popular second-a-day format, the video imagines the war in Syria taking place in London and follows a little girl have everything she knows and loves taken away from her over the course…

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Stunt - sexy scientist date

Ideas Bank: Marketing For a Sex and Dating TV Season

04 Mar 2014

At Don’t Panic London our little minds are always buzzing around and thinking of new ideas, even when we don’t have to. It seems to be an instinct. It’s in our make-up. So that these brilliant products of mental activity don’t go to waste, we fold them up and deposit them into the Ideas Bank,…

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